Chrysanthemum

The chrysanthemum holds a special place in funeral floristry, symbolising honour, loyalty, and devoted love. In many European countries, chrysanthemums are exclusively associated with funerals and remembrance. In the UK, including across Cheltenham and Gloucestershire, they are one of the most commonly used flowers in traditional funeral arrangements.

Chrysanthemums are valued in funeral work for their longevity, full-headed blooms, and wide range of colours. Double chrysanthemums, with their dense, rounded heads, are the backbone of many traditional tributes — they provide excellent coverage on foam-based designs like wreaths, crosses, hearts, and pillows. Spray chrysanthemums offer a lighter, more delicate appearance.

White chrysanthemums are the most traditional choice for funeral work, forming the base layer of many shaped tributes. Their compact, uniform blooms create a smooth, professional finish. However, chrysanthemums are available in virtually every colour — from deep burgundy and golden yellow to soft pink and lavender — allowing for highly personalised designs.

Beyond their practical benefits, chrysanthemums carry a message of truth, loyalty, and long life. In the language of flowers, giving chrysanthemums says "you are a valued friend" or "I will always remember you." Our Cheltenham florists use the freshest chrysanthemums in our arrangements, ensuring each tribute maintains its beauty throughout the service.